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Twyman, T. (1986a, August 01). Television media research. ANA - ESOMAR. Retrieved May 19, 2024, from
https://ana.esomar.org/documents/television-media-research
Fields and Andersen (1986a, June 15). What you say is what you show, and what you show is what you say. ANA - ESOMAR. Retrieved May 19, 2024, from
https://ana.esomar.org/documents/what-you-say-is-what-you-show-and-what-you-show-is-what-you-say
Bloom and Bowles (1986a, June 15). Oscar. ANA - ESOMAR. Retrieved May 19, 2024, from
https://ana.esomar.org/documents/oscar
Horsley, C. (1986a, June 15). A quantified study on what people do during commercial breaks. ANA - ESOMAR. Retrieved May 19, 2024, from
https://ana.esomar.org/documents/a-quantified-study-on-what-people-do-during-commercial-breaks
Hess, T. (1986a, June 15). A new method for the measurement of the effectiveness of poster campaigns. ANA - ESOMAR. Retrieved May 19, 2024, from
Herzog and Cruz (1985a, June 15). Country ways. ANA - ESOMAR. Retrieved May 19, 2024, from
https://ana.esomar.org/documents/country-ways
Olson, D. W. (1985a, June 15). Towards making better new product ads. ANA - ESOMAR. Retrieved May 19, 2024, from
https://ana.esomar.org/documents/towards-making-better-new-product-ads
Cooper, P. (1985a, February 27). Decoding medical advertising. ANA - ESOMAR. Retrieved May 19, 2024, from
https://ana.esomar.org/documents/decoding-medical-advertising
Zoon, M. J. (1984a, June 15). Processing the meaning of stimuli in the absence of stimulus-identification. ANA - ESOMAR. Retrieved May 19, 2024, from